Rillo

Talk to a person

The team answers, usually the same day. Or text 520-503-5030.

CRM by industryNine trades, 22 presets

Rillo · Phoenix, Arizona

Rillo Shops

Gain visibility.Keep your regulars.Run your shop.

We manage your Google Business Profile and get you ranking for the searches your customers actually type. Then a customer list that builds itself at the counter, and a staff schedule that texts itself out.

$79 a month · no contract · live within a week

Talk to the Shops team

shops@rilloapp.com

Tell us the shop and a good time. We come to the counter, or we do it on a call.

Get foundGoogle listing built and posted to, listings fixed everywhere, a site that loads in under a second.Replaces: the SEO guy, Wix, Yelp ads
Keep your regularsA QR at the register builds the list. Welcome offer on join, a weekly code, a monthly text you tap to send.Replaces: Mailchimp, Square Loyalty, punch cards
Run the staffClock in with a PIN at the counter, a schedule drafted from last week, labor cost next to sales.Replaces: Homebase, the group text, the paper sheet
rilloapp.com/rillo-tacos/home

September

Against August · Rillo Tacos

Found412+38%
New86+12%
Came in231+9%
Came back41%+4%
Lapsed4460+ days
Today Open counter
WKThis week's code · TACO38Free chips with any entree · expires Sun · 61 usedLive
NEWWelcome · 20% off first visitSent on join · 5 joined todayLive
On the clock: Luis, AnaMarco at 4:00 · 1 open shift SaturdayHours
New 5-star review"Best al pastor in Phoenix." · reply draftedReply
This month's text Draft

Fall menu is up, birria ramen is back Thursday. Show this text for a free horchata. Code SEPT.

To 318 regulars · one text a month, because nobody likes spam · you tap send

Reach

Where you show up, and what we did about it

Site score94Live · mobile
Google views412+38%
Calls + directions96+21%
Site clicks1,204+41%
Form leads9+2
Where you rank All searches
SearchNowWasClicks
tacos near me#3#11318
birria phoenix#2·204
taqueria roosevelt row#1#4141
catering phoenix tacos#9·27
What we did this month All
Sep 14Published "Birria in Roosevelt Row"Ranked #2 in 9 daysView
Sep 9Rewrote 3 page titlesLow clicks on high impressionsView
Sep 3Fixed Yelp hoursWere showing closed MondaysView
Sep 14 Google posts scheduledFall menu, Thursday birria, catering, hoursView
Your Google page, managed Rillo AI
4Posts this monthFall menu, Thursday birria, catering, hours · drafted, you approvedView
12Photos addedFrom your setup shoot, best six pinnedView
Review replies3 drafted this week, sent after your tapReview
QQ&A and holiday hoursLabor Day hours set, 2 questions answeredView
Listings Details
GGoogle Business ProfileLive · 38 reviews · 4.9Live
AApple MapsVerifiedLive
YYelpHours correctedLive
BBing PlacesSubmittedPending

Regulars

318 people · one text a month, because nobody likes spam

NameJoined viaVisitsLast visitStatus
Maria ReyesCounter QR14TodayRegular
Danny ParkFriend link63 days agoRegular
Alex TranCounter QR22 weeks agoNew
Jordan LeeWaitlist964 days agoLapsed
Priya ShahBooking1171 days agoLapsed
Runs on its own
1Join → welcome code by textInstant · expires in 14 daysOn
2Visit → review request2 days later, once per 90 daysOn
360 days quiet → come-back codeDrafted, you approveOn
Join the list Print kitOrder stickers
86 joined this monthScan at the register. Phone number in, welcome code by text, and a friend link.Counter card 4×6 · door sticker 3×3 · table tent · print-exact PDF
Codes New code
CodeOfferWhoExpiresUsed
WELCOME20% off first visitNew joiners14 days from join71Live
TACO38Free chips with entreeEveryoneSun 11:59pm61Live
SEPTFree horchataIn the monthly textSep 30·Draft
BACK$5 off60 days quiet30 days from send12Live
TACO37Free drinkEveryoneExpired Sun84Ended
One redemption per person per code. Counter types the last four of a phone number to redeem; every redeem records a visit. Punch card: 10th visit free, counted automatically.
Text · 318 regulars Ready

Fall menu is up, birria ramen is back Thursday. Show this text for a free horchata. Code SEPT. Reply STOP to opt out.

Rillo AI drafted this from what you logged this month, in your shop's voice. Edit anything, then send. 118 characters, one segment.
Email · 204 with email Optional

September at Rillo Tacos
The fall menu, Thursday birria, and a free horchata with code SEPT.

Same offer, longer form, with the three new photos. Most shops send the text and skip this.
Past sends
Aug"Patio's open, $2 off tallboys"291 sent · 118 opened · 37 redeemed · $1,140View
Jul"Cash Mondays are back"262 sent · 96 opened · 22 redeemed · $680View

Hours

This week · 3 staff · 1 open shift

Sep 15 – 21 PrintCopy last weekPublish and text staff
MonTueWedThuFriSatSun
Luis7–37–3·7–37–37–3·
Ana10–6·10–610–610–610–610–4
Marco·4–104–104–104–10Open4–9
Staff Add someone
LLuis HerreraCook · can clock in · texts onEdit
AAna CruzFront · can clock in · texts + emailEdit
MMarco RuizFront · can clock in · texts onEdit
JJess KimOn leave · clock-in off · no textsEdit
When you publish
1Each person gets their shiftsText, and email if they want it, with the whole week under it
2Add to calendar, one tapApple, Google, Outlook. Changes update the event
3Shop calendar stays in syncGoogle Calendar for the shop, if you connect one
4Reply SWAP to tradeYou get a one-tap approve on Home
Drafted Sunday from this week. Tap any cell to change it, drag to move it, set shop hours once in Settings and the grid respects them. Mark someone unable to clock in and their PIN stops working that minute. Print gives you the week on one sheet for the back wall, with a QR to the live version so a change on your phone shows up on the paper's QR too.
On the clock Counter · PIN
LLuisIn 6:58 · 5h 12m so farOut
AAnaIn 9:55 · 2h 15m so farOut
MMarcoDue 4:00 · reminder texts at 3:30·
How staff clock in
1Counter device, four digit PINTap Clock in, enter PIN, done
2Own phone, shop wifi onlyOff the wifi it says "clock in at the counter"
3New hire gets a PIN by textWith this week's schedule. Nothing to install.
Labor this week$2,14028% of sales
Labor today$312On pace
Hours this week142+6
Pay periodSep 8–21Export Sep 22
Overtime riskLuis38h by Fri
Staff and pay Export CSV
NameRateThis weekCostPeriod
Luis Herrera$16/hr38h$608$1,216
Ana Cruz$17/hr32h$544$1,088
Marco Ruiz$15/hr26h$390$780
Owner only, behind your PIN. Rates and cost never show on the counter or to staff. Export goes to Gusto or ADP; Rillo does not run payroll.
Line cook, evenings Open · 9 applied
9tacostaqueria.com/jobsYour careers page. "Jobs" is already in your site footer and on your Google listing.Open
InAlso on Indeed and Google JobsPosted from here, applicants land hereOn
33 shortlistedTexted to pick a time from your open slotsReview
Post a role
1Title, pay, hours, one line about the jobWe write the rest from your listing
2Applicants answer three questions by textNo résumé required for hourly roles
3Hire → they're a staff row with a PINOne tap. They clock in tomorrow.

The owner's app. Same book on the laptop and the phone.

Two prices.

Month to month, cancel any time. Or pay yearly and get two months free.

Reach

$79a month

Be findable. For the shop that needs to show up when someone searches.

  • Google listing, built and posted to monthly
  • Your site, menu QR, directions, click to call
  • Listings corrected on Apple, Bing, Yelp and the rest
  • Review card and lead texts
  • Five numbers on the first of every month
Most shops

Shops

$119a month

Everything in Reach, plus the app you just scrolled past.

  • Regulars, offers and the counter QR
  • Monthly text and email, drafted for you
  • Text when ready, booking links, menu QR
  • Hours, schedules, labor cost
  • Hiring and a careers page
Start with Shops

Setup is $199 and includes the photo shoot. Start monthly if you like; switch to yearly any time and the $199 comes back as credit. 1,000 texts a month are included on Shops.

Three people use it. None of them get trained.

The owner gets four tabs. Staff get a PIN and a text. Customers get one screen from a QR.

Owner · on the phone
Found412
New86
Came in231
Came back41%
44 lapsed text them
2 on the clock Luis, Ana
1 text ready tap send
HomeReachRegularsHours

Same four tabs on the bottom bar. Home never scrolls. Everything the owner does on the phone is a tap: send, approve, publish.

Staff · a text
Rillo Tacos
Hi Ana, your shifts this week:
Mon 10–6 · Wed 10–6 · Thu 10–6 · Fri 10–6 · Sat 10–6 · Sun 10–4

Full schedule: rillo.app/s/tacos
Add to calendar: rillo.app/c/ana
Reply SWAP to trade a shift.
Sunday 6:04 PM · from the shop's number

Their own shifts first, the whole week under it, one tap to put it in their calendar. Clock in with a PIN at the counter.

Customer · one screen
20% off today Drop your number, we'll text the code.
(602) ___-____
Text me the code
One text a month, no spam. Reply STOP anytime.

From the QR at the register. Phone number in, code by text, a link that gives one friend the same deal.

One login. One record.

The card you hand someone, the list at your counter, and the accounts your reps carry are the same record. Nothing is separate, so nothing has to be joined up later.

Connect

You meet someone. They scan the card. They're in your Rillodex.

Shops

They come to your counter. They join at the register. They're on your list.

CRM

Your rep calls them. Rillo writes it down. It's the same record.

Which one are you?

Drag the card, or tap it to turn it over

Hand it over, they scan it, you're in their phone. Everyone you meet lands in your Rillodex, and Discover shows who's around.

Rillo Connect 60 seconds

I run a shop

From $79 a month

Found412
New86
Came in231
Came back41%
HomeReachRegularsHours

We manage your Google page and get you ranking. A customer list builds itself at the counter. The staff schedule texts itself out.

Rillo Shops

I run a sales team

From $49 a seat

Pipeline$312k
Quotes out$84k
Calls6
Slipping5
HomePeopleAskToolkit

Talk after a call and Rillo writes the record, sets the follow-up, drafts the quote. Built for the phone first, and just as good at the desk.

Rillo CRM